PROJECTS : JOURNEY INSIGHTS AND IDEAS

DESERT ARCHITECTURE

Designing for tomorrow

The Desert Architecture Forum KSA 2025, a landmark event dedicated to redefining architecture in the face of climate challenges, cultural evolution, and rapid urbanization in arid regions. AMAART has been selected among a shortlist of 300 participants to compete in designing the façades of the future for Saudi Arabia — a project commissioned by the Saudi Crown Prince.

The Future of Sustainable Design

At the Desert Architecture Forum, sustainability is not an add-on—it is the foundation of future cities. We are proud to lead a movement that bridges tradition with modernity, resilience with creativity, and sustainability with progress. This year’s forum places a bold spotlight on climate-smart architecture, contextual design inspired by Saudi Arabia’s natural and cultural heritage, sustainable materials, and integrated lighting and interior design—the core pillars of the newly launched Saudi Architecture and Design Characters Map, under the leadership of His Royal Highness Crown Prince Mohammed bin Salman.

DESIGNING FOR ARID ENVIRONMENTS

As the Middle East experiences rapid urban growth—especially in Saudi Arabia and the UAE—the need for sustainable, human-centric cities has never been more critical. At the forefront is AMAART, committed to merging nature and innovation to enrich the built environment, designing cities that support human well-being, ecological balance, and long-term resilience, creating future-forward urban spaces that embody Vision 2030 and align with global sustainability frameworks.

Merging Nature and Innovation

Alessia Maggio, CEO/CTO of AMAART, shared visionary insights on the transformative power of smart design in sustainable urban development includes smart material selection, energy-efficient design principles and advanced urban planning tailored for harsh climates. At the heart of her philosophy is the integration of artificial intelligence, renewable energy, and culturally responsive architecture — a blueprint for future cities in arid environments that are as sustainable as they are livable.

〉   Desert Architecture Forum